allison

burt.

at the intersection of business, technology and inclusive design

Work Experience

Analyze engagement data of over 41,000 alumni to better allocate resources and resulting in over $25 million dollars fundraised in fiscal year 2019
Created an automated engagement dashboard that gives a high level overview of engagement efforts versus donation return resulting in a shift of resources that brought a 10% increase in donations
Promoted to Advancement Intern manager where I oversee and train ten interns
Plan four Leeds School of Business Football Pregame Receptions for the fall with an expected attendance of over 2,500 people across all receptions

Analyzed past sales and customer data over four years against census data to create and implement a predictive model to expand referral program resulting in a 13% increase in the referral rate
Collaborated with leadership team to bring clarity and brand cohesion to social platform strategy resulting in a 50% increase in social following and a 23% increase in social engagement

Led a class of 15 college students through lab assignments to improve their graphic design and typography skills
Facilitated peer critique, as well as give constructive feedback on three major projects throughout the semester

Led a team of five high school girls through a case competition, around marketing to females in the NFL against the sociopolitical landscape of sexual assault allegations
Coached the team on how to put together a thorough analysis and presentation in 48 hours, to present in front of a panel of 3 corporate partner judges, leading to the team earning first place and scholarship money

Leadership & Activities

Competed in a three-day case competition with 128 students from 28 universities across the United States
Developed real-world solutions by leveraging SAP technology and IoT to create innovative, first-class solution strategies for a scenario focusing on supply chain improvements, real-time decision-making, and streamlined infrastructure

Cultivated a marketing strategy for a commercial advertising our team’s strength resulting in over 40,000 views
Provided client services for eight high-level executives of Gillette on how to double online sales in two years
Competed against 200 universities globally that tests our abilities in data analytics, marketing, strategy, and digital presence and placed top 5 in the world

Led a fundraising effort to create a presentation to corporate partners to gain sponsorships for future executive boards resulting in $10,000 fundraised
Organized 15 corporate partners a year to come speak to students around the topics of diversity in the workplace and cultivating a multicultural perspective
Expanded membership by 15% to include majors outside of business
Planned and coordinated annual holiday community service event resulting in 200 kids receiving Christmas gifts

Education

Cumulative GPA: 3.821 | Dean's list 2017-Present | Leeds Honors Program
Leeds Diverse Scholars Program: Comprehensive program that focuses on academic excellence, professional development and community collaboration with an intercultural focus